Coaching or Consulting?
Diane Isler • December 9, 2020
Coaching or Consulting?
When people ask, what is the difference between a business coach and a business consultant, I answer with a simple analogy. Let’s say your business needs fish. A consultant will get you fish. A coach will help you learn to fish.
Taking this analogy further, a good
coach or consultant will take some time to understand what kind of fish you need. Do you need to choose a dish for an upcoming business dinner with a pescatarian? Are you installing a new aquarium in the lobby? Or is your fish cannery in need of a more consistent supply? Asking the right questions is critically important to getting the right fish.
A consultant can get you the fish faster, but a coach can make sure that you can meet your own needs in the future.
At illuminim, we go even further than determining your basic needs. We employ exceptional
coach consultants focused on your goals, to devise a tailored solution that will succeed in context of your company’s unique culture and structure. Combining the capabilities of focused consulting with business coaching can help with immediate and long-term issues and result in transformational change – propelling you toward your vision.
If you are fishing for a coach or a consultant or a combination, we’d love to be on the hook!

In the latest episode (season 2, episode 8) of "Nonprofits - Let's Cut to the Chase," Diane Isler discusses part of her strategic planning work with Save the Animals Foundation: building a successful volunteer program after COVID. To hear this 18 minute discussion, click your preferred podcast spot below:
Do you know your company's origin story? The vision and values behind the courageous start to a business are often the backbone of good decision making practice today. Illuminim can help you craft inspiring vision, mission, and values that drive employee engagement in better decisions for your business.